Opportunity Details

Arts & Culture
Families, Low-income communities

Age Minimum (with Adult): 1+, Minimum Age:18+

Volunteer Pay Per Click/Paid Search Coordinator

Our Organization

5th Element Center for Dance is a nonprofit dance studio that provides dance, academic, and social emotional resources to youth in Aurora, CO with no cost barrier. Our mission is to foster personal & artistic development through the hip hop arts for youth to grow into compassionate, knowledgeable, and expressive artists who are connected to themselves & their communities. We envision a society in which the waves of culture and the arts have uplifted the expression of the most historically silenced people. 

Position

We are looking for dedicated pay per click (PPC) coordinators to join our community at 5th Element Center for Dance. You will be responsible for running PPC campaigns and monitor paid search budgets. This includes strategy, design, implementation, SEO, and analysis of ad performance to ensure that our PPC ads and promotion endeavors have the highest return on investment (ROI).

If you love internet marketing and enjoy creative thinking and problem solving, we encourage you to apply.

Responsibilities:

  • Provide creative copy suggestions and graphical ad templates

  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with organization goals

  • Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives

  • Conduct keyword research to create a list of keyword phrases for bidding and manage bids

  • Create ads that will run on Google

  • Test ads by creating different headlines and different ad copy

  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics

  • Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives

  • Keep pace with search engine and PPC industry trends and developments

  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals

  • Monitor and evaluate search results and search performance

Requirements:

  • Excellent written communication skills and research skills

  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere

  • Excellent analytical, organizational, project management and time management skills

  • Experience in Search Engine Marketing (SEM) and Paid Search (PPC) preferred

  • Bachelor’s degree is preferred

Service as a volunteer with 5th Element Center for Dance is voluntary without remuneration.

For more information, please contact Janei Maynard at janei@fifthelementdance.org

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Volunteers needed through 12/31/2020

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